1 Good Case Study

Coca-Cola

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The Coca-Cola fan page seems generic at first glance, but upon closer inspection it is really a testament to the brand’s commitment to user participation. First, Coca-Cola has taken the unorthodox step of displaying user created content in their main page Wall feed by default, something that most brands shy away from. That means that the page is really powered by user generated content, good and bad. That’s a bold move for Coca-Cola, but one that really demonstrates their interest in getting fans involved with the brand.

Another way that Coca-Cola stands out, is their approach to photo albums. Many companies simply incorporate an album of product pictures and call it a day, but Facebook offers companies a chance to get creative with photos, and Coca-Cola realized that. They have a number of albums showing off the product, workers at the company, photos of Coke fans, pictures of Coke products from all around the world, and pictures of old Coke nostalgia. Coke knows that their brand is an icon and people don’t just interact with their product by drinking it — they actually collect it. Their photo albums reflect that.

However, the best example of how Coke is truly committed to their fans on Facebook is the awesome story ofhow the page came to be. The page was originally created by two fans who just loved Coke. Coca-Cola found the page, and rather than trying to buy it or create another “official” page, they rewarded the two fans and worked with them to continue building the page and representing the brand. By empowering their existing fans, rather than trying to marginalize, shove aside, or steam roll them, Coca-Cola has been able to build on the connections that were already established with fans on Facebook before they even arrived in an official capacity.

Taken from: http://mashable.com/2009/06/16/killer-facebook-fan-pages/

Inspirational Use of Net Application

You can stay in touch with your schoolmates, Teachers, friends and family members overseas.
Facebook allows you to play non-addicting games like pet society and hotel city.
You can organize gatherings with your ex-schoolmates.
You can go online facebook to relieve yourself from any kind of stress.

Cyber Wellness Tips

Do not reveal personal information.
Choose a COOL name and not your real one.
Think before posting pictures.
Set limits to who you are going to let see your profile.
Be suspicious and don't add people who you don't know and ignore unknown people who add you.

Dangers of Net Application

Facebook allows people who are not your friends to see your pictures and videos. They can also see your personal information. People can spam your walls and bother you. Unwanted people can also track you down. You should also set your privacy settings to 'for friends' only.

Interesting Facts of Net Applications

Facebook's creator is Mark Zuckerburg and he created it with his roommates on 4 Feb 2004. There are 600 million active users as of January 2011. A study ranked fb as the most used social networking site.
Mark got sued by some of his classmates and roommate for copying the idea which was initially their's. Facebook has been banned in some countries such as China, Vietnam and Syria.

Mark Zuckerberg co-created Facebook in his Harvard dorm room.